JANUARY 13, 2014 – SOUTH JORDAN, Utah – OptiCat, the industry-leading Supplier Data Management company, announced today the release of OnTarget, a data assessment and validation software application, designed to find data discrepancies that slow down products from reaching the market. Suppliers that use OnTarget to improve their data can increase their speed to market, enhance credibility with customers, and remove misinformation at the point of sale to promote increased sales and a reduction of product returns.
OnTarget underwent a rigorous development and testing program supported by industry-leading suppliers and receivers. It consolidates most of the validation processes of the major data receivers into one easy-to-use platform. OnTarget is used in the data distribution process to improve the speed to market by avoiding the multiple, manual, redundant assessment and validation activities that currently occur much later in the process.
"Our users have asked for additional validation tools to streamline data delivery and improve information for the purpose of improving auto parts sell-through at all levels of distribution," stated Bryan Thueson, CTO of OptiCat. “OptiCat is receiving rave reviews from early adopters which use OnTarget to ensure their data is clean and accurate before passing it on to their customers.”
OnTarget is a stand-alone product that can be installed on Windows 7 or 8 OS computers allowing the user to load and validate any ACES file. The results can be exported to a flat delimited file, which can then be loaded into Excel for analysis, or the OnTarget integrated XML viewer can be used to efficiently locate the errors in the data. It also provides percentage of accuracy results for a supplier to benchmark its performance. OnTarget quickly and efficiently looks for Duplicate Records, Overlaps, Note and Record Conflicts, Quantity Conflicts, VCDB and PCDB ID Conflicts, and Position Validation as well as Positions within PartTypes.
"OnTarget joins the OptiCat suite of products that includes OnBoard, OnDemand and OnSite, signaling our continued commitment to helping suppliers achieve excellence in data delivery," said Charley Johnson, OptiCat’s CEO. "We will continue responding to our customers’ needs by providing services and features that add significant value. We are committed to becoming “the” go-to source for industry-wide, high value, data-related programs benefitting aftermarket suppliers and, by association, their ultimate customers!”
OptiCat will add exciting features to OnTarget in 2014, including integration with OnBoard, the tool that many leading suppliers are using to manage their data delivery relationships with customers. OptiCat provides a free online demo of OnTarget utilizing customer production data, in real time, to assess data quality, and suggest a path to improvement.
About OptiCat LLC
OptiCat (www.opticat.net) is the leading supplier data management company focused on the acquisition, consolidation and distribution product attribute application information and digital assets for automotive parts. OptiCat serves the data needs of suppliers and receivers with tools that increase data timeliness, accuracy and breadth, leading to increased sales and profits for the automotive aftermarket. OptiCat is owned by MEMA, TecAlliance and key supplier investors.
For more information, contact